Man Hilariously Poses as Gap Mannequins

Good Morning America
Gap Mannequin Project

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Steve Venegas is a man who's got the mannequin act down.  The 30-year-old Vancouver media producer is behind a hilarious Tumblr that documents his transformation from everyday guy to Gap mannequin.  The gag began in 2009 when Venegas was waiting for his wife, Lauren, to try on clothes at the clothing chain.  “I noticed I’m about the mannequins' size so I wanted to see if I could make her laugh,” Venegas said.  “I tried on the same outfit, got her to take a picture and we shared it with friends and it just became this ongoing thing.” Venegas says he and he his wife stop in Vancouver-area Gap stores about once per month, or when he notices they’ve changed the mannequins.  “I’ll find an outfit where I think the pieces will be readily available, put them on and then pose in the exact same pose,” he said.  “That is where the skill comes in… I try to remove any thought from my mind, go completely blank and take the photo.”  Venegas says he has not purchased any of the clothes so far and always puts them back because, “I don’t want to make the clerks’ jobs any harder.”  Customers usually notice his antics, Venegas says, but no employee has ever said anything, until this week that is.  “The Gap’s director of social media tweeted to me and said, ‘Thanks for the laugh.’”

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